01
Genel bakış
01.1
Bir bakışta
The letter P, a building’s roof and an upward arrow on a 45° grid, in royal purple and gold.
- Proje
- Görsel kimlik
- Alan
- Engineering · hotel construction
- Yıl
- 2026
- Hizmetler
- Görsel kimlik, Logo tasarımı, Brand Guidelines
01.2
Giriş
PAYMAN is an engineering company specialising in hotel construction. The identity turns its world, architecture, hospitality and progress, into a single, memorable mark.
01.3
Hakkında
The logo combines the letter P with the roof of a building and an upward arrow, drawn on a precise 45° grid: a symbol of construction, growth and moving toward the future.
Royal purple expresses luxury and gold stands for wealth and success; their gradient gives the brand a premium feel. The guidelines cover the construction grid, colour palette, typography (Antonio and Inter), brand pattern, 3D logo renders, stationery, signage, digital and environmental applications.
02
Tipografi
02.1
Yazı karakterleri
Kimliğin yazı karakterleri ve kullandığı ağırlıklar.
- Antonio
- Inter
03
Uygulamada
Çalışma, sunumları ve uygulamalarıyla.
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